The producers are today delighted to announce Personality: The Lloyd Price Musical in concert will be staged for two performances on Saturday 11 October (2.30pm and 7.30pm) at the Southbank Centre’s Queen Elizabeth Hall. Cedric Neal (Hadestown, Guys & Dolls) will star in the titular role. Following a critically acclaimed run in Chicago and showcase in London last year Personality: The Lloyd Price Musical makes its much-anticipated London stage debut.
The musical celebrates the life and career of Lloyd Price, known for hits like “Personality,” “Lawdy Miss Clawdy,” and “Stagger Lee,”. Price was a pioneering figure in rock ‘n’ roll, becoming the first teenager to sell over a million records and founding his own label. His music and influence transcended race, inspired generations, and reshaped popular culture, with legends like Amy Winehouse, Elvis Presley, Aretha Franklin, Little Richard, Bruce Springsteen and Paul McCartneyrecording his work.
Cedric Neal will star at Lloyd Price. Reprising his role from workshops last year. Neal is currently starring in Hadestown (Lyric Theatre) and his previous theatre works includes Natasha, Pierre And The Great Comet Of 1812 (Donmar Warehouse); Guys And Dolls – Olivier Award nomination for Best Supporting Actor in a Musical (Bridge Theatre); 42nd Street (Théâtre du Châtelet); Back To The Future (Adelphi Theatre); The View Upstairs (Soho Theatre); Chess (London Coliseum) Motown (Shaftesbury Theatre); After Midnight (Brooks Atkinson Theatre); The Gershwin’s Porgy and Bees (Regent’s Park Open Air Theatre); Dreamgirls (Signature Theatre); Stagger Lee; Death of a Salesman and It’s A Bird, It’s A Plane…It’s Superman (Dallas Theatre Centre).
Cedric Neal said:
“Lloyd Price’s story is not just about his hits; it’s about perseverance, talent, and the power of music to bring people together. I’m honored to be a part of sharing his legacy with audiences”
Tickets go on sale to Southbank Centre members tomorrow 7 August at 10am and general booking opens Friday 8 August at 10am. Tickets are available from www.southbankcentre.co.uk.
